Week 3: Pitch Writing II – Mastering the Marketing Pitch (Week of October 28th)
Objective: Transform your AI-enhanced innovation summaries into persuasive marketing pitches and refine your pitching skills through hands-on exercises and personalized feedback.
- Focus Areas This Week:
- Be Pitch Perfect: Learn to transform AI-generated innovation summaries into compelling marketing pitches.
- Storytelling with AI Insights: Use AI tools to extract industry insights that enhance the effectiveness and authenticity of your pitches.
- Pitching Workshops (live sessions):
- Participate in hands-on exercises to refine your AI skills in creating marketing pitches.
- Receive personalized feedback to improve your use of AI tools to create compelling pitches.
Live Virtual Session: Tuesday, October 29
(3 sessions offered in different time zones) (also recorded)
- 3 - 4 p.m. Eastern US
- 3 - 4 p.m. Europe
- 4 - 5 p.m. East Asia
Office Hours: Thursday, October 31
- 12 Noon – 1:30 p.m. Eastern US
- 12 Noon – 1:30 p.m. Europe
- 12 Noon – 1:30 p.m. East Asia
Pre-recorded content – Week 3: (90 minutes to complete)
- Crafting the Perfect Pitch: Transform your innovation summaries into persuasive marketing pitches.
- Storytelling with Data: Utilize data-driven insights to enhance your pitch's effectiveness and authenticity.
Pitching Workshops: Hands-on exercises to refine your pitching skills, with personalized feedback.